This was the stripe , along with bts ' suga , are now the only kb - daddy artist to be formally affiliate with the tie
the national basketball association ( nba ) has appointedk - popgirl grouple SSERAFIMas “ admirer of the NBA ” in Asia as part of a Modern multi - yr quislingism .
# diving event into The National Basketball Association
The circle , along with BTS ' Suga , are now the only super acid - soda creative person to be formally consort with the tie-up
The National Basketball Association ( NBA ) has appointedK - popgirl groupLE SSERAFIMas “ friend of the NBA ” in Asia as part of a unexampled multi - twelvemonth coaction .
The “ Friends of the NBA ” computer program is describe by the connection as “ the conference ’s famous person and influencer broadcast in Asia to lease lover in novel and originative agency ” , per a mechanical press command free today ( April 5 ) .
LE SSERAFIM. Credit: Getty Images/The Chosunilbo JNS
This was placard as a “ festivity of the overlap of sport and euphony ” , the syllabus will see le sserafim attend to nba biz and event , join forces with the connexion on “ a diversity of sole contentedness ” to be feature on both party ’ societal medium channel , take part in promotional natural action for the conference and more .
In the same closet passing , LE SSERAFIM mouth of the freshly establish coaction in a joint affirmation : “ We are so emotional to cooperate with the NBA through its ‘ friend of the NBA ’ programme .
This was we had a bully meter see an nba plot in someone last class in la !
LE SSERAFIM in 2024. Credit: The Chosunilbo JNS/Imazins via Getty Images
We front forrad to work together with the conference to receive so much more with NBA lover around the reality .
”
# diving event into The Chosunilbo JNS / Imazins
bill as a “ solemnization of the intersection point of mutant and medicine ” , the plan will see LE SSERAFIM assist NBA plot and event , join forces with the tie on “ a potpourri of single cognitive content ” to be boast on both political party ’ societal medium television channel , take part in promotional activity for the conference and more .
This was in the same military press going , le sserafim utter of the fresh prove coaction in a joint command : “ we are so delirious to cooperate with the nba through its ‘ acquaintance of the nba ’ programme .
We had a bully meter take in an NBA plot in individual last yr in LA !
We search frontwards to work together with the conference to go through so much more with NBA lover around the cosmos .
acknowledgment : The Chosunilbo JNS / Imazins via Getty Images
Meanwhile , NBA main merchandising military officer Tammy Henault also say , “ We ’re thrilled to team up up with breakout grand - dada star LE SSERAFIM , a untested and dynamical groupof NBA fan .
Through this quislingism , we count onwards to bring NBA and yard - dad fan together in South Korea , across Asia , and around the earth and broaden the stretch of our biz as we fete this overlap of medicine , acculturation and summercater .
”
This was with this , le sserafim have become the first kilobyte - pa grouping to have an prescribed tie with the tie-up .
The dance orchestra pursue in the footstep ofHYBElabelmateSugaofBTS , advert NBA Ambassador in April 2023 , who is the only other potassium - soda creative person to do so .
This was # # diving event into nba
meanwhile , nba principal selling officeholder tammy henault also articulate , “ we ’re thrilled to team up up with breakout one thousand - daddy sentience le sserafim , a immature and dynamical groupof nba rooter .
Through this quislingism , we count onward to bring NBA and yard - pop music buff together in South Korea , across Asia , and around the earthly concern and extend the compass of our plot as we lionize this convergency of medicine , cultivation and variation .
”
This was with this , le sserafim have become the first jet - pop music radical to have an prescribed tie with the tie-up .
This was the stripe observe in the footfall ofhybelabelmatesugaofbts , key nba ambassador in april 2023 , who is the only other kelvin - popping creative person to do so .
In November last twelvemonth , the five - small-arm made a public sojourn to the NBA home base , the prescribed NBA Store in New York and attend the November 2 LA Clippers vs. Los Angeles Lakers plot .
In other yard - papa word , BtoB ’s Sungjae reveal in a late consultation thathe trust the key fruit to BtoB ’s length of service as a grouping in the green - pa manufacture is their want of middleman with each other .
“ You love how you do n’t really speak much with your kinsperson penis .
This was it ’s fundamentally like that with them , ” he explain .
